Amazon
We've been working with Amazon across North America, MENA, LATAM, and Europe since 2022.
Working globally we've helped Amazon build a creator programme on a mass scale, deploy creator campaigns, and run paid media activations since 2022.
Transformative
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The Challenge
Amazon relies on millions of sellers to service the Everything store; however, increasingly, they were seeing content that promoted get-rich-quick schemes and misinformation.
We've all been on TikTok or YouTube and been told by an influencer that by simply buying their online course, we, too, could be making $1M dollars a day.
Amazon needed a way to amplify the voices of sellers providing useful information and not selling false narratives.
Our Solution
Working with the Amazon, we helped develop 'Amazon Creators, ' a creator programme that amplifies the voices of trusted Amazon experts.Now a global creator programme, Amazon Educators recruits and highlights creators that prospective Amazon sellers should be listening to!
Our creators are taking back control of social channels and helping would-be sellers gain the accurate information they need to be successful.
From launch to organisation, HYDP made this brand-new programme effortless and incredibly insightful.
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